An Amish resident, Timothy Hochstedler, from the small village of the Colon in Michigan has launched his own ride-sharing service with his horse and buggy, and he’s calling it “Amish Uber.”
He charges people $5 per 'taxi' ride and said so far the business has been a hit.
For someone immersed in a culture that is resistant to modern technology, Hochstedler does seem to have an understanding of developments in transportation networks.
“Uber is the cool thing,” Hochestedler told local CBS affiliate WWMT. “You know, every so many years something new comes in. Uber’s hot right now, so we have the Amish Uber buggies, and just go and deliver people to their front door steps.”
Of course, Hochstedler doesn't actually work for Uber, and unlike the official Uber, to hitch a ride on Mr Hochstedler’s cart customers must flag him down instead of using their phones.
Mr Hochstedler added that his horse was the star attraction.
"He loves people. He's a Morgan. A Morgan is a people's horse. They love giving you a kiss or whatever,” he said.